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Home > Articles

Persepsi Gen Z terhadap Koperasi Sebagai Entitas Bisnis yang Berkelanjutan

  • Sri Ayudha Mujiyanti
    STKIP PGRI Situbondo

  • Nailin Nikmatul Maulidiyah
    Universitas Islam Zainul Hasan Genggong

  • Dassucik
    STKIP PGRI Situbondo

  • Ahmad Hafas Rasyidi
    STKIP PGRI Situbondo

  • Nindi Kamila Indawati
    STKIP PGRI Situbondo


DOI: https://doi.org/10.37034/infeb.v5i4.705
Keywords: Business, Sustainable, Gen Z, Cooperatives, Perception, Resources

Abstract

Cooperatives are collaborative organizations that stand between commercial businesses and cooperatively managed resources. The cooperative business model is a sustainable business. Gen Z is the next generation of future owners who need to know about the advantages of the cooperative business model. In this study, knowledge is the only variable studied to prove whether this factor has an impact to perception.

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References

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Published
2023-12-31
Issue
Vol. 5, No. 4 (December 2023)
Section
Articles
How to Cite
Mujiyanti, S. A., Maulidiyah, N. N., Dassucik, Rasyidi, A. H., & Indawati, N. K. (2023). Persepsi Gen Z terhadap Koperasi Sebagai Entitas Bisnis yang Berkelanjutan. Jurnal Informatika Ekonomi Bisnis, 5(4), 1344-1349. https://doi.org/10.37034/infeb.v5i4.705
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