Pengaruh Ease of Use, Security, Trust, dan Perception of Benefits terhadap Interest in Using Mobile Banking dengan Lifestyle Sebagai Variabel Moderating
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Keywords:
Ease of Use, Security, Trust, Perception of Benefits, Lifestyle, Interest in Using Mobile Banking Bank Nagari
AbstractThis study aims to examine the effect of Ease of Use, Scurity, Trust, and Perception of Benefits on Interest In Using Mobile Banking with Lifestyle as a moderating variable on Padang City Students. This research is a quantitative study with a sample method, namely purposive sampling. The sample in this study were 121 respondents who were Padang State University students. The results of this study indicate that Ease of Use has no significant effect on interest in using Bank Nagari mobile banking in Air Tawar Padang, which means that this hypothesis is rejected because the p-value is 0.097> 0.05. The effect of Security, Trust, and Perception of Benefits has a significant positive effect on interest in using Bank Nagari mobile banking in Air Tawar Padang, which states that the p-value of each is <0.05. For indirect effects, the effect of trust on interest in using which is moderated by lifestyle has an indirect effect with a p-value of 0.026 <0.05, and for the effect of ease of use on interest in using, the effect of security on interest in using, and the effect of perception of benefits on interest in using, each of which is moderated by lifestyle, shows insignificant results or the hypothesis is rejected, because the p-value level is > 0.05, namely 0.586, 0.349, and 0.703 respectively.Downloads
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Published
2025-03-31
Section
Articles
How to Cite
Oktaviani, M., & Engriani, Y. (2025). Pengaruh Ease of Use, Security, Trust, dan Perception of Benefits terhadap Interest in Using Mobile Banking dengan Lifestyle Sebagai Variabel Moderating. Jurnal Informatika Ekonomi Bisnis, 7(1), 100-111. https://doi.org/10.37034/infeb.v7i1.1100
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