Asakdiyah, Salamatun, Bunga Aditi, and I Gede Novian Suteja. 2025. “Green Branding Strategy and Consumer Loyalty: A Study on Environmentally Friendly Products”. Jurnal Informatika Ekonomi Bisnis 7 (4), 857-61. https://doi.org/10.37034/infeb.v7i4.1296.